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Catalog

    Mount Ida College
   
 
  Oct 23, 2017
 
 
    
2017-2018 College Catalog
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BA 327 - Global Business

F 3 credits Organizations increasingly operate in local, regional, national and global markets.  This course addresses issues of strategy, organization and management specific to organizations operating in the global market.  It provides an understanding of different political, economic and cultural environments in which global firms operate.  Students will learn about country analysis, strategic choices for operating globally, entry modes, organizational options, management of global human resources, global marketing and R & D, outsourcing models, and ethical and social issues affecting the global enterprise. Prerequisite: BA 211.



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