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    Mount Ida College
  Oct 23, 2017
2017-2018 College Catalog
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BA 301 - e-Commerce

F 3 credits Emerging technologies have a profound influence on current and future business development and strategy. This course will explore the theories and concepts underlying e-commerce. Topics include business and technology overview, building an e-business, e-business models, internet marketing, customer relationship management, e-procurement, technical requirements and service providers, electronic payments, legal and globalization issues. Prerequisite: BA 206 or SM 321 or HM 220 or FM 215 or FI 302 or equivalent.

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